So I read this article today. Africa Magic and other African channels have been given till May to stop airing movies.
Hmm. This sounds temporary. I hope it is. Because In the three months
that I've been here I have seen Africa Magic airing everywhere from the
doctor's office to fast food restaurants. If that channel isn't allowed
to air Nollywood movies anymore, does the Film, Video Producers and
Marketers Association of Nigeria (FVPMAN) really think people will flock
to theaters and buy the movies on DVD?
We live in a world where even Hollywood movies are being released on
demand before or as they hit theaters (Last Night is a great example).
And watching a movie in the states is not nearly as difficult as
watching a movie in Nigeria, where the theater is .more than two hours
away (unless you live on the island), the traffic to get there is a
nightmare and the ticket is overpriced compared to the standard of
living of most citizens. Not to mention the fact that a lot of people
don't use DVD players here as much (cable is cheaper than constantly
buying new films and TV series).
I'm just saying this may not be the smartest move for the Nollywood film industry.